Jam Red

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    Jam Red/Ivory Short-sleeved Pointelle Top

    $18.00

    This supersoft T-shirt is everyone's favourite – and it’s easy to see why. It's made of a 100% cotton fabric (which is perfect for sunny adventures), while the pretty detailing means it can be worn even on smarter occasions.

    • 100% cotton
    • Machine washable

    Multi Jolly Floral/Jam Red Twin Pack Short John Pajamas

    $48.00

    Our 100% cotton short johns are a clever nightwear choice. The soft and stretchy ribbed jersey is guaranteed to keep you cosy, while the short sleeves and shorts design prevent overheating when the temperatures rise. For bonus comfort points, we’ve also given them a fully elasticated waist.

    • Stretchy jersey rib
    • Soft against skin
    • Brushed inside for cosiness
    • Rib cuffs for a snuggly fit
    • Fully elasticated waist for stretch and comfort
    • Easy care, machine wash and tumble dryable
    • 100% cotton
    • Machine washable
    • Snug fit, close fitting garments are less likely to catch fire so this style is designed to fit snugly, not flame resistant
    • KEEP AWAY FROM FIRE

    Jam Red Embroidered Kaftan

    $42.00

    With pretty floral embroidery, nothing could make this cover-up more refreshing. The three-quarter length sleeve design is made from 100% cotton to keep things cool and light. Pair with bright sunglasses for instant holiday cool.

    • 100% cotton
    • Machine washable

    Jam Red/Duke Blue Octopus Swim Trunks

    $18.00

    Zip through the waves like a fish in these sleek trunks. This streamlined design with an elasticated waist features a pop of colour on the drawstring. The easy style means all you need to focus on is smashing the world cannonballing record.

    • Outer 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Jam Red Everyday Tights

    $16.00 $11.20

    Knitted from supersoft cotton with a touch of stretch, our easy-going tights feature a contrast heel, toe and waistband. The pretty daisy or baby rabbit print makes choosing between the two a little bit tricky. They're the perfect partner for dresses when it's still too chilly for bunnies to leave…

    • BLU: 72% cotton 26% polyamide 2% elastane
    • RED: 74% cotton 24% polyamide 2% elastane
    • Machine washable

    Jam Red Garment-dyed Zip-up Hoodie

    $45.00 $36.00

    Sometimes, even hardy explorers need to layer up when there's a chill in the air. We've garment-dyed this supersoft hoodie, so it naturally changes over time – just like intrepid adventurers. With contrast colour stitching, this is one hoodie that won't blend into the wild on far-flung expeditions.

    • Pigment dyed for a vintage look (see aftercare guidelines page)
    • 100% cotton
    • Machine washable

    Jam Red Donkey Fun T-shirt

    $25.00

    Lift up the flap, and what do you see? Little ones will love exploring this fun T-shirt. There’s plenty going on behind the scenes, too – delicate skin will love the 100% cotton design and hidden poppers make for lightning-quick changes.

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Jam Red Stripy Bikini Set

    $34.00 $23.80

    Windbreakers, deckchairs, ice lollies, this bikini set... ALL the best seaside essentials are striped. Made up of stripy bottoms with a contrast-colour crop top, this no-fuss swimwear is easy to pull on when ocean bound. It's finished with a button front for an extra wave of detail.

    • Outer 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Jam Red Star Appliqué Swimsuit

    $30.00

    Make a splash with these colourful swimming costumes. With eye-catching appliqué motifs and fluttery details, they will stand out both in and out of the water.

    • Outer 80% polyamide 20% elastane
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Jam Red Summer Cargo Shorts

    3.5
    Based on (2 Reviews)

    $52.00 $20.80

    Keep cool in these classic cargo shorts, made for unforgettable sunny days. They’re crafted from breezy cotton linen, so you won't get too hot when you're running around the beach or park. An adjustable waist gives you a perfectly comfortable fit – even after the double helping of fish and chips.

    • Knee length
    • Inside adjustable waistband on all sizes
    • Front and back pockets
    • Two cargo pockets
    • 52% cotton 48% linen
    • Machine washable

    Jam Red Pocket Cord Dress

    $42.00 $33.60

    Wear your heart on your pockets in this pinafore dress. The soft fabric and printed lining are gentle on delicate skin, while handy adjustable straps make getting dressed easier and can be altered as your baby grows. Simply pop it on over a body.

    • Length finishes at mid thigh
    • Garment washed for softness
    • Fully lined
    • Shoulder button fastening
    • Side button placket fastening
    • Outer 100% cotton
    • Lining 80% polyester 20% cotton
    • Machine washable

    Jam Red Daisies Floaty Hotchpotch Dress

    $48.00

    We gathered together hundreds of flowers to design this swishy, textured-cotton dress. The three-tiered skirt is trimmed with lace and layered with with floral hotchpotch prints. A one-button fastening at the back and the floaty fit make this a breezy option for days spent skipping through meadows…

    • 100% cotton
    • Machine washable

    Jam Red Good Vibes Poolside Shorts

    $38.00

    Aren’t holidays great? All you need is water, sunshine and some fun shorts. These ones come in bright designs to keep you looking cool. There's a stretchy waistband that's ultra-comfortable, whether you're playing ball on the beach or making a splash in the pool.

    • Main 100% polyester
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Jam Red Daisy Dot Jersey Skort

    $34.00

    Active explorers will be delighted with our practical style that has a secret pair of shorts underneath, perfect for days spent climbing trees or cartwheeling on the grass. Our cotton jersey skort has an elasticated waistband with a drawstring for an extra comfortable fit.

    • Elasticated ribbed waist with functional drawstring
    • Waistband 75% cotton 23% polyester 2% elastane
    • Skirt 100% cotton
    • Shorts 100% cotton
    • Machine washable

    Jam Red Surf Woven Swim Trunks

    $26.00

    Three, two, one, cannonball. Get set for a day of splashing with the bright, cheerful prints on our supersoft bathing shorts. The elasticated waist and drawstring make them a doddle to pull on (and keep on when performing ambitious jumps).

    • Main 100% polyester
    • Lining 100% polyester
    • Machine washable
    • Fabric provides sun protection UPF 50+

    Ivory Jam Red Strawberry Supersoft Collared Bodysuit

    $22.00 $17.60

    Keep little ones comfy in our SUPIMA® cotton bodies. These feature embroidered strawberries, ivory broderie or daisies on the collar and a picot trim around the sleeves, which are just the thing for layering underneath one of our pinnies. Poppers on the gusset and back make for quick changes on busy…

    • Garment washed for softness
    • Popper opening at crotch
    • Popper fastening at back neck
    • Bodysuit is made from SUPIMA® cotton, premium cotton that is extra soft and long lasting
    • 100% cotton
    • Machine washable

    Jam Red Sharktastic Twin Pack Short John Pajama

    $48.00

    On warmer nights, our cotton short john pyjamas do the trick nicely. They’re made from stretchy ribbed cotton jersey that has been brushed on the inside to make them supersoft against the skin. This, together with the snug fit and fully elasticated waist, will guarantee the best night’s sleep ever.

    • Snug fit
    • Stretchy jersey rib
    • Soft against skin
    • Brushed inside for cosiness
    • Rib cuffs for a snuggly fit
    • Fully elasticated waist for stretch and comfort
    • Easy care, machine wash and tumble dryable
    • 100% cotton
    • Machine washable
    • KEEP AWAY FROM FIRE
    • Close fitting garments are less likely to catch fire, so this style is designed to fit snugly
    • Not flame resistant

    Jam Red/White Towelling Sweatshorts

    $26.00

    Get ready to feel seriously cosy after splashing about in the sea – simply pull on these soft towelling shorts with their stretchy waistband and you'll be running about on dry land in no time.

    • Above knee length
    • Elasticated waist with functional drawstring
    • BLU and RED: main 83% cotton 17% polyester
    • BBL: main 60% polyester 40% cotton
    • Waistband 100% cotton
    • Machine washable

    White/Jam Red Stripy Tank

    $16.00

    When playtime is all that matters, this stripy sleeveless vest is the perfect top for sandcastle-building and ice-cream-licking days. Crafted from pure cotton jersey, it's lightweight and breathable for sunny expeditions. It even has a chest pocket for collecting precious beach finds.

    • 100% cotton
    • Machine washable

    Ivory/Jam Red Fun Swim Hat

    $16.00

    There’s no need to hide under a palm tree with our sweet surf hat. It’s crafted from comfortable UPF fabric, and that’s not all – we’ve added a longer part at the back to protect delicate necks. Combine with our matching rash vest and pants set for head-to-toe protection.

    • Fabric provides sun protection UPF 50+
    • Machine washable

    Duke Blue/Jam Red Piqué Polo Shirt

    $30.00

    This sporty polo is grown-up-approved, thanks to its smart cut. But it isn't too sensible: try popping the collar to show off a flash of bright colour. We've used cotton for an extra-soft feel.

    • 100% cotton, exclusive of trims
    • 100% cotton
    • Machine washable

    Ecru/Jam Red Bulldog Furry Animal T-shirt

    $30.00

    What's better than having a gecko on a T-shirt? Having a strokably smooth, furry gecko on a T-shirt. Pure cotton + long sleeves mean this top and its lovable creature are the perfect companions for cold-weather day trips to the local pond.

    • Textured appliqué
    • 100% cotton
    • Machine washable

    White/Jam Red Lion Animal Adventures T-shirt

    $25.00

    This happy T-shirt has a fun secret: lift the flap of the sueded appliqué to see the playful hidden details. Whether you choose a grinning monkey, a roaring lion or a whole jeep full of animals, the cheerful striped design features poppers on the shoulder for easy changes. Little (home-)explorers…

    • Garment washed for softness
    • Shoulder popper fastening
    • 100% cotton
    • Machine washable

    Ivory/Jam Red Whale Whales Appliqué Romper

    $38.00

    Bugs in rugs dream of being as snug as this romper. The supersoft ribbed fabric is crafted from premium 100% organically grown cotton, so it's gentle on the planet as well as delicate skin. The appliqué whale swimming on stripes adds a playful touch and the gold popper makes for easy dressing.

    • Ribbed fabric for extra stretch
    • Organically grown cotton, grown without pesticides and fertilisers, cotton has been certified by an independent body
    • Garment washed for softness
    • Appliqué logo
    • Double shoulder opening up to 3-6m, single shoulder opening 6-12m and above
    • Popper opening at crotch
    • Start with the golden popper to make dressing simple
    • 100% cotton
    • Machine washable

    Jam Whale Stripe Fun Jersey Play Set

    $48.00 $33.60

    Make changing time a breeze with our cheeky stripe-meets-appliqué play set. We've put poppers on the back of the top and given the trousers an elasticated waist with a drawcord to help them stay on.

    • Garment washed for softness
    • Appliqué logo
    • Fully functional drawstring adjusts to your child's waist
    • Shoulder popper fastening
    • Top 95% cotton 5% elastane
    • Bottoms 95% cotton 5% elastane
    • Machine washable

    Ivory/Jam Hearts Love T-shirt

    $34.00 $23.80

    All you need is love. Well, that and this sparkly T-shirt. Choose a favourite from these 100% slub-cotton designs with printed gold foil emoji faces and hearts or glittering sequins that change colour at a touch. They're just the thing for spreading joy around.

    • GRN: Double sided sequins that can be swiped to change colour
    • 100% cotton
    • Machine washable
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