Psst – want to know a secret? This soft cotton jersey dress with a stripy top has a surprise hidden in its sparkly sequin appliqué: just stroke it for some colour-change magic. If that's not enough to inspire envy in the playground, there's ruffle detailing at the waist and the skirt has pockets for…
Stripes or prints... How about stripes AND prints? This hotchpotch dress combines the best of both worlds with a ribbed bodice and contrasting pattern skirt, all neatly gathered with a drawstring. Crafted from soft cotton, it also features two pockets – just the thing for stashing treasures.
Volleyball on the beach – who's in? This jersey playsuit is perfect for running around in, with sporty shorts and a tie waist to keep it snug. Two buttons on the shoulder make for easy changing after the match.
Fully functional drawstring adjusts to your child's waist
Unicorns do exist and here's the proof: this day dress is adorable in mythical proportions. With bright candy stripes, magical prints and down-the-front buttons, it's the stuff of fairy tales. We've added handy pockets and smocking at the back for comfort.
This skater dress with its full, swishy skirt has a trick up its sleeve (or should we say, across the front): a sequin design that magically changes colour when you brush your hand over them. Choose between a rollerskate and a shooting star; either way, there's sparkly thread in the waistband and…
Calling all animal lovers – the sequinned creatures on this soft jersey dress are just waiting to be taken to a party. They sit above the printed skirt. Functional buttons at the back mean less time spent dressing, more time having fun.
This 100% cotton dress has a trick up its sleeve. No, really – we made the care labels removable so it’s fully reversible. One side’s stripy and the other has a colourful print, so every occasion’s covered. Life’s just more fun inside out, isn't it?
See? Unicorns do exist. Not just one, but many (count them up) can be found dancing on this appliquéd cotton tunic dress. With its full swing shape, it’s perfect for twirling in and will add a touch of magic to every move.
This dress is undeniably charming. We love the gathers at the waist that create a full swishy skirt. It's made for comfort, with soft brushed cotton, elasticated cuffs and handy pockets. Full sleeves add a little extra warmth for those tricky days when the weather can't quite make up its mind.
Our popular unicorn jersey dress is back with a versatile short-sleeved version. The comfortable swing shape makes it easy to twirl effortlessly from one adventure to the next, while the appliqué is sure to the steal the show with gold detailing and more than a touch of magic.
When the occasion calls for a really grown-up outfit, reach for this dress with smocking and ruffles. The soft, woven fabric comes in an animal and unicorn print (because grown-up shouldn't mean boring), and it has tapered cuff sleeves. Did we mention it's practical too? Check out the handy pockets.
These cotton leggings are (almost) as playful as you are. A bit of stretch means they're perfect for cartwheels, while embroidered details add a bit of extra fun. Slip them on under your favourite dress for an everyday outfit with a cheeky twist.
Make every day magical with the pretty unicorns prancing around this cotton playsuit. Made from supersoft jersey, our enchanting design has an elasticated waist with a drawstring and buttons on the shoulder for easy dressing. Handy pockets on the front are ideal for your favourite fantastical…
Comfortable, soft and really stretchy, these cotton leggings are the perfect partner for your day's adventure. They love to team up with fun designs in colours that are made to match our tunics and dresses. There's no time to waste – pull them on and go exploring.
With plenty of rainbow magic, this scalloped dress is just the thing for party games of pin-the-tail-on-the-unicorn. Each tier on the skirt and yoke is trimmed with a pop of bright colour and there's an invisible zip at the back. Breathable cotton and straps mean it stays comfortable for long days…