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Purple Dress

Dry off and get straight back to adventuring with this clever, soft towelling dress. Appliqué details mean there's no need for costume changes between the pool and the dinner table.

  • Body 84% cotton 16% polyester
  • Hood lining 100% cotton
  • Machine washable

Lavender Purple/Ivory Whale Appliqué Towelling Beach Dress


    Throw on our pretty cardigan to give your outfit the perfect finishing touch. Its shorter length pairs marvellously with dresses of all descriptions. Easy-peasy buttons mean you can slip it on for cold mornings and shrug it off when the sun starts to shine.

    • 95% cotton 5% cashmere
    • Machine washable

    Lavender Purple Pretty Cardigan


      These stretchy do-anything leggings are perfect for bringing out your creative side. The simple, soft cotton design will mix and match with anything. Cosy jumper? Flippy dress? Astronaut's spacesuit? Well, two out of three isn't bad for these wardrobe all-rounders, so let your imagination run wild.

      • 95% cotton 5% elastane
      • Machine washable

      Misty Purple Essential Leggings


        (10 reviews)

        When there's a chill wind blowing, keep the goosebumps away with this shaggy-lined zip-up hoodie. You'll be able to carry on all your adventures in comfort and the pretty prints look great with your jeans and dresses.

        • NAV: Foil print
        • Outer 83% cotton 17% polyester
        • Body and hood lining 100% polyester
        • Sleeve lining 100% cotton
        • Machine washable

        Dark Wisteria Purple Spot Printed Shaggy-lined Hoodie


          (11 reviews)

          A soft velvet top and layered tulle skirt come together to make the perfect party dress (ready and raring to twirl). It has ruffle details at the waist and appliqué animals and friends to make it extra special. Now, where's that cake?

          • 100% polyester
          • Machine washable

          Blackcurrant Purple Velvet Tulle Dress

          $75.00 $45.00

            (13 reviews)

            This dainty dress isn't just what it seems. The flared skirt and frill detailing on the sleeves look lovely at tea parties, but the hard-wearing cord is right at home swinging from the monkey bars. With (almost) all the colours of the rainbow, it's a mix-and-match star.

            • Main 100% cotton, Lining 80% polyester 20% cotton
            • Machine washable

            Dark Wisteria Purple Pretty Cord Dress

            $42.00 $33.60

              (25 reviews)

              This magical dress is a fairy tale come true, with a party-ready swingy shape and its very own princess. We waved our wand to make the horse-drawn carriage shimmer with sparkly sequins. And best of all, it won't be turning into a pumpkin come midnight.

              • 100% cotton
              • Machine washable

              Blackcurrant Purple Horses Fairytale Appliqué Dress

              $45.00 $36.00

                (3 reviews)

                Because you can never shine too bright, we've stitched a million sequins (well, almost) onto this glittery dress. The top is covered with shimmery sparkles, gradually blending down into the skirt. And to make it even more special, the lined skirt is layered with tulle. Swish away!

                • Main 100% polyester
                • Lining 100% cotton
                • Machine washable

                Misty Purple Sequin Tulle Party Dress

                $75.00 $48.75

                  (8 reviews)

                  Ever wondered if unicorns exist? Well, the evidence is in: take a look at this magical dress printed all over with our favourite mythical creature (and prove the doubters wrong). The fit-and-flare shape is comfortable and perfect for a party. Wear with boldly coloured tights and dancing shoes.

                  • Main 54% polyester 41% viscose 5% metallised fibre, Lining 100% cotton
                  • Machine washable

                  Blackcurrant Purple Unicorn Unicorn Jacquard Party Dress

                  $75.00 $30.00

                    Baby will be the best-dressed of the bunch (including the grown-ups) in this special party dress. There's loads of detail going on here: the soft jersey and tulle net skirt features ruffles and appliqué bunnies or robins, not to mention its sparkly striped top and sweet bow detailing. Phew,…

                    • Appliqué logo
                    • Back button placket opening
                    • Bodice 76% cotton 17% polyester 7% metallised fibre
                    • Skirt 100% polyester
                    • Skirt lining 100% cotton
                    • Machine washable

                    Misty Purple Robins Pretty Tulle Appliqué Dress

                    $55.00 $38.50

                      These versatile turn-up dungarees are your go-to outfit for long days spent exploring the great outdoors. Fill the handy pockets with all your super-important adventuring essentials (sweets, compass and maybe a treasure map or two). Wear with a Breton tee and your most comfortable pair of trainers.

                      • 98% cotton 2% elastane
                      • Machine washable

                      Misty Purple Adventure Overalls

                      $55.00 $41.25

                        (7 reviews)

                        You'll be ready to run around until you drop with these cotton-cord jeans. We've washed them for added softness (yay) and added a hidden adjustable waistband to keep you comfortable. Dress them up with a polo shirt and blazer, or keep things casual with a printed tee.

                        • Slim fit
                        • Inside adjustable waistband up to 12 years
                        • Slide waist fastening with mock button up to 10 years
                        • Five pocket jeans styling
                        • 100% cotton
                        • Machine washable

                        Purple Dusk Slim Cord Jeans

                        $42.00 $33.60

                          (8 reviews)

                          Our favourite furry friends were feeling festive, so we dressed them up and put them on this soft T-shirt. Decorated with velvet trims and pompoms, they’re ready to get the party started with twirlable skirts or to add a little fun to everyday jeans.

                          • Appliqué logo
                          • 100% cotton
                          • Machine washable

                          Blackcurrant Purple Cat Pretty Festive T-shirt

                          $30.00 $21.00

                            (10 reviews)

                            You deserve to feel snuggly every day, so we created this softer-than-soft cardigan with a dash of mohair – it'll feel like you're wearing a fuzzy hug. Pick your colour (there are plenty to choose from) and layer it over a printed dress to show chilly afternoons who's boss.

                            • GRY: 34% acrylic 27% polyamide 23% mohair 11% polyester 5% metallised fibre
                            • YEL, GRN, PNK, MBL and DPR: 41% acrylic 27% polyamide 32% mohair
                            • Machine washable

                            Dark Wisteria Purple Cosy Everyday Cardigan

                            $42.00 $25.20

                              (5 reviews)