Search the site

Primrose

Yes, you can nail elegance in five seconds flat. We've designed this dress for speedy sophistication – with a fitted waist, full skirt and sharp pleats. The bold print and textured fabric make this feminine piece a little bolder, and we've snuck in some pockets to keep your smaller essentials to…

  • Outer 98% cotton 2% elastane, Lining 98% cotton 2% elastane
  • Machine washable
  • Flattering fit and flare shape
  • Length finishes just above knee
  • Two front pockets
  • Short sleeves
  • Concealed back zip

Ivory Primrose Sierra Textured Dress

$150.00

    3.8
    (32 reviews)

    What if there's a dress you could wear to work AND a cocktail party? One that's super flattering and has pockets. You're about to find out. We've crafted this design from satin-back crepe that feels as good as it looks. The fitted waist and gentle gathers under the bust give a fitted shape which…

    • 100% viscose
    • Machine washable
    • Semi-fitted shape
    • Length finishes at mid calf
    • Side pockets
    • Short sleeves
    • Unlined
    • Concealed back zip

    Ivory Primrose Ruth Midi Dress

    $170.00

      4
      (17 reviews)

      This T-shirt dress is the definition of throw-on-and-go style. We've added a few special details to this classic, from the sophisticated boat neck, to the cotton slub with its soft, subtle texture. Perfect for going straight from the beach to lunch with the girls.

      • 100% cotton
      • Machine washable
      • Shift with relaxed waist to a fitted hip and straight hem
      • Length finishes above knee
      • Short sleeves
      • Soft cotton jersey

      Blood Orange Spaced Primrose Paulina Jersey Dress

      $70.00

        3.5
        (20 reviews)

        Inject a dose of sophistication into your wardrobe with this playful top in a decadent silk-blend fabric. Ruffles on the neckline and pretty cap sleeves make it the perfect choice both for the office and after-work drinks—leave the self-tie collar loose as you head over to the bar.

        • 61% viscose 39% silk
        • Machine washable
        • Semi-fitted shape
        • Length finishes at low hip
        • Short sleeves
        • Tie detail with keyhole at centre front neckline

        Ivory, Primrose Amanda Top

        $95.00

          4.1
          (10 reviews)

          Nail sophisticated style with this below-the-knee skirt. The heavy, textured cotton means it doesn’t wrinkle easily and those bold prints make it perfect for everything from work to weddings. Can't get enough? There's a matching dress too.

          • Outer 98% cotton 2% elastane
          • Lining 96% polyester 4% elastane
          • Dry clean only
          • Sits at natural waist
          • Pencil shape
          • Length finishes below knee
          • Fully lined
          • Back vent
          • Concealed back zip

          Ivory, Primrose Large Martha Skirt

          $110.00 $77.00

            4.8
            (26 reviews)

            Nothing says ‘future vintage’ like this wow dress. Wide stripes – inspired by the interiors of stately homes such as Chatsworth House – give our romantic ditsy floral a strikingly modern edge. Beautifully made in 100% silk chiffon, this covetable creation features a waist-nipping tie belt, sheer…

            • Main 100% silk
            • Lining 100% polyester
            • Dry clean only
            • Flattering shape through bust and waist leading to a gentle A-line shape
            • Length finishes at mid calf
            • Full length sleeves
            • Fully lined
            • Detachable belt
            • Button fastening at front
            • Concealed side zip

            Primrose Midi Dress

            $370.00 $222.00

              4.3
              (4 reviews)
              >